What qualifying questions uncover key pain points and unmet needs benefits tech solves for
When to pitch a best-in-class solution vs. when all-in-one HR systems will do
The most common objections
employer groups have and proof points to combat them
Top challenges sales reps face in finding the right benefits solution for a client
Key requirements and capabilities employers should consider when comparing solutions
Nancy Sansom
Chief Commercial Officer
PlanSource
Nancy Sansom is the Chief Commercial Officer for PlanSource. In this role, she leads marketing, go-to-market strategy and partner development. She has nearly 20 years of experience running successful product and marketing organizations in the HR and benefits technology space, and she also has direct experience managing HR and employee experience.