PlanSource CCO Nancy Sansom Named ‘Women in Business 2020’ Winner

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We’re excited to announce PlanSource’s own Nancy Sansom, Chief Commercial Officer, just received the ‘Women in Business 2020’ award by Integrated Media – a South Carolina-based media group and publisher of Charleston Business MagazineColumbia Business Monthly and Greenville Business Magazine.

The award – which recognizes the top businesswomen from across the state – was announced this Thursday, October 22Winners were selected by a panel of judges, based on their career achievements, contributions to their companies and community involvement. The 2020 winners represent a wide range of fields, as well as a variety of ages, backgrounds and career trajectories. All recipients, though, demonstrated a sincere desire to make a difference in their workplaces and beyond.

Nancy was named to the exclusive list of the state’s top 21 businesswomen – which also highlighted seven additional up-and-comers to watch – for her incredible professional achievements and growth over the last 18 years. Based in Charleston, SC, Nancy has gained a reputation in South Carolina and in the greater HR and technology communities for her hard work, commitment to excellence and consistent ability to deliver results. She has been a pioneer in increasing women’s representation at the executive and leadership levels – both herself and by recruiting and championing female talent and growth within her own organizations and her professional communities.

We’re proud to say that for the last 6 years, Nancy has brought this energy and expertise to our own team at PlanSource, leading go-to-market strategy across Marketing, Product and Sales teams. Congratulations to all of the 2020 ‘Women in Business’ winners!


You can read an excerpt from the Charleston Business Magazine featuring Nancy below, and the full 2020 ‘Women in Business’ writeup on their website here.

2020 Women in Business: Nancy Sansom 

Nancy Sansom
Chief Commercial Officer

  • Industry: Technology 
  • Years in this industry: 18 
  • Years in this role: 6

As chief commercial officer, Sansom leads marketing, commercialization strategy, partner development and other aspects of the PlanSource go-to-market strategy. With more than 15 years of executive leadership experience with high-growth software-as-a-service companies, she excels in marketing, communications, P&L and product management, software design and business development.

Prior to joining PlanSource, Sansom served on the senior leadership teams at Benefitfocus and PeopleMatter. During her 10-year career at Benefitfocus, she led product strategy and management, marketing and product design. Most recently she was CMO at PeopleMatter – which was acquired by Snagajob in 2013 – where she developed the brand while building a demand-generation engine for driving top-line growth. She has also worked in manufacturing and software consulting. She started at PlanSource in 2015 as the first chief marketing officer in the company’s history. She scaled the marketing team, built a new demand-generation program and partner marketing program from the ground up to support the sales team and expand the partner network.

Sansom also started the annual Eclipse Conference, where PlanSource customers and partners attend for three days to learn about industry trends, thought leadership, new products and innovations. As part of the Eclipse conference, she selects a charitable organization to partner with that the conference will support. Some recent beneficiaries of this effort are Compassion International and The Wounded Warrior Project.

Sansom regularly participates in professional speaking engagements at industry conferences in the benefits and human capital management space. “She knows how to see the big picture and make the hard stuff crystal clear, says Kay Lucas, vice president of operations at ADP. “Nancy has an amazing work ethic, dives into the details, helps us focus on the things that matter most, and has a huge amount of respect from our internal teams, customers, executive team, analysts and board.”


 Continue Reading on Charleston Business Magazine